Secured distribution across 830+ Target doors in Beauty and Travel sections plus Target.com, scaling the business to multi-million dollar revenue through disciplined investment, strategic promotional architecture, and profit first growth. Activated the highest ROI levers to accelerate awareness and conversion, propelling Deep Cleansing Oil to #4 in Target’s cleansing oil category and building a margin-strong, velocity-driven business engineered to win shelf space, outperform rankings, and secure long term retail partnership inside Target.